Every story has a beginning. For the America’s Cup, the waters off Britain’s Isle of Wight are where it all started. In 1851, an American boat won a trophy worth 100 guineas, and then refused to relinquish control for 132 years.

 Today, the prestigious Royal Yacht Squadron is represented by INEOS Team UK. Packed with sailing talent and the best of British design, their sole mission is to bring the ‘Auld Mug’ home. Partnerships with prestige British lifestyle brands underscore the level of national resolve behind their effort.

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